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  • Q: Tell us a little bit about you, your company and your company's mission.

    A: I founded Merci Collective with a vision to revolutionize pet accessories, recognizing that these products had largely remained unchanged for centuries. My inspiration came from my own dog, Benzo, who struggled with severe separation anxiety. I wanted to create something truly innovative—accessories that not only look chic and trendy but also offer a healing touch.

    At Merci Collective, we are dedicated to elevating pet care by combining high standards of sustainability with stylish designs. Our mission is to enhance the well-being of both pets and their owners through products that blend fashion with function. We are passionate about making a positive impact in the world of pet care, ensuring that every item we create supports the physical and emotional health of your beloved furry friends.

  • Q: What is your superpower? Tell us about a moment you recall that your superpower served you?

    A: My superpower is resilience. As a pioneer in introducing crystals for animals, I’ve faced challenges and skepticism, especially in a field where such concepts are relatively new. One memorable instance of this resilience was when we launched our crystal-infused water bottles. Initially, the idea was met with confusion, and sales were slow as people struggled to understand the benefits of crystals for pets.

    However, I remained steadfast in my belief and continued to educate our customers about the positive effects of these products. I recall one particular moment when a customer, initially skeptical, reached out to share how their dog had shown noticeable improvement in anxiety after using our crystal bottle. The transformation in their pet’s behavior was a testament to the power of our products and my commitment to bringing innovation to pet care.

    This experience reinforced my dedication to pushing boundaries and staying resilient, even when faced with doubts. It’s this resilience that drives me to continually strive for excellence and advocate for the well-being of animals through innovative and healing products.

  • Q. What are your rituals for self-care, healing or de-stressing? Is there a special place you go?

    A: For self-care and de-stressing, I immerse myself in environments and activities that inspire and rejuvenate me. My home is a sanctuary filled with plants, crystals, and art pieces that bring me joy and peace. I find that surrounding myself with things I love creates a calming atmosphere and helps me stay grounded.

    I also make it a point to explore flea markets and creative spaces where I can discover new ideas and inspiration. These outings not only provide a creative boost but also allow me to unwind and connect with the vibrant energy of local artists and makers.

    A significant part of my self-care routine is spending quality time with my dog, Benzo. Whether we're going for walks or simply relaxing at home, his presence offers a comforting and grounding effect. These moments of connection and relaxation are essential for maintaining my well-being and balance.

    In essence, my self-care involves a blend of creating a nurturing home environment, seeking inspiration from the world around me, and cherishing the simple, joyful moments of life with the people and furry friends I love.

  • Q: With which Chakra do you most identify and why?

    A: I most identify with the Heart Chakra , which resonates deeply with me for several reasons. The Heart Chakra is the center of love, compassion, and emotional balance, and it governs our ability to give and receive love, both to ourselves and others.

    I find that this chakra aligns perfectly with my personal and professional journey. As the founder of Merci Collective, my mission is driven by a deep sense of empathy and a desire to enhance the well-being of pets and their owners. Creating products that blend style with healing reflects my commitment to nurturing and caring for those around me.

    The Heart Chakra also embodies the principle of connection and harmony, which resonates with my approach to building meaningful relationships and collaborations. Whether it’s working with partners like AdoraTherapy or engaging with the pet community, I aim to foster a sense of unity and shared purpose.

    On a personal level, I practice self-care routines that focus on cultivating inner peace and emotional resilience. Surrounding myself with things that bring joy and spending quality time with my dog, Benzo, helps me maintain a balanced and open heart.

    Overall, the Heart Chakra symbolizes the values of love and compassion that guide both my personal life and my business endeavors, making it the chakra with which I most identify.

    We can't wait to share Laura's live interview with Chani- check it out here.

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