Asheville, North Carolina - Asheville has been described as eclectic, vibrant, bustling, edgy and funky. Beloved by both locals and visitors alike, thanks to its population of artists, proximity to the Blue Ridge mountains and charming downtown area, shops, beer and crafts. Adoratherapy who moved its manufacturing operations to North Carolina in 2015 is now launching its first Retail store and Mood Boost Bar, in downtown Asheville at the Grove Arcade, a historic architectural landmark.

“We’re very excited to venture into retail with our concept of a clean perfume shop. As an emerging conscious beauty and fragrance brand, having direct contact with our customer is vital to our understanding of our business,” said Laura McCann, Chief Mood Booster, CEO & Founder. “Visitors to Asheville love beer tasting rooms, local brands and downtown. Our perfume shop fits into the trend for experiential retail and is a wonderful way for us to showcase our aromatherapy perfume and auratherapy camera and to educate visitors on the the healing powers of botanical and natural scent.”

“The Grove arcade is an ideal setting for our Mood Boost Shop,” says McCann. “We are in the business of personal transformation through breath and intention. we call this a "beyond perfume" experience. Our mission is to remind you to adore yourself something that today is needed more then ever.  Our mood boosting formulations are hand-crafted and bottled onsite. Visitors can try samples, shop and have a seat at the Mood Boost Bar for mini consultations and Mood Boosting tips. Fun store features include Asheville's first Aura Camera, Scent of the Day discounts and classes on everything from chakra balancing to DIY perfume making. Our space is the perfect setting for retreats and parties. We are partnering with local healers, teachers and artists to offer exciting wellness, beauty, aromatherapy and creative workshops.”

For more information contact us hello@adoratherapy.com.